You’re Not Finding Yourself—You’re Building Yourself

You’re Not Finding Yourself—You’re Building Yourself

August 04, 20252 min read

“You’re not finding yourself. You’re building yourself—every single day—with every decision you make.”

There’s this myth floating around that you need to “find yourself.” Like you’re hidden under a rock somewhere, just waiting to be discovered. But here’s the truth:

You’re not finding yourself. You’re building yourself—every single day—with every decision you make.

You build yourself when you choose discipline over distraction. When you launch the new idea, take the risk, or set the boundary. Every time you make a choice aligned with your values and your Personal Mission Statement, you’re laying another brick in the foundation of who you are choosing to become. 

This shift in mindset is powerful. It takes you from passive to powerful. 

Too many business owners are sitting on the sidelines, waiting for clarity, for confidence, for the perfect moment. But clarity comes after movement, not before it.

Here’s what building yourself looks like in business:

  • Launching even when you feel nervous.

  • Saying no when it’s easier to say yes.

  • Hiring before you think you’re ready.

  • Building a brand that reflects your values, not just trends. (ohhh say this one louder)

  • Defining success on your own terms, not someone else’s metrics.

This mindset also changes how you view mistakes. You’re not “failing” when something doesn’t go right—you’re refining. You’re becoming. You’re building. Learn to Fail Forward and FORGIVE yourself more!

So stop waiting to find yourself. Start building yourself. The bold version of you. The free version of you. The version that shows up with conviction and leads with intention. 

Your future isn’t hiding from you—it’s waiting for you to build it!!!

Call to Action:

Download the You’re Not Finding Yourself—You’re Building Yourself journal to gain clarity, focus, and purpose in your next move
Download the journal here

Buy my book BOSS UP Don’t BURN OUT and take the full journey from burnout to breakthrough.
Buy my book here

Let’s talk through what’s next.
Book your free 20-minute clarity call


Subscribe
for weekly encouragement straight to your inbox!


Christi Howes is a multi-industry entrepreneur, speaker, author, and founder of a 7-figure childcare business and an international Virtual Assistant agency. With over 30 years of experience on stage, event prep for thousands of attendees, and 15+ years building businesses while homeschooling and traveling with her family, Christi teaches faith-driven women how to build systems that create freedom—not burnout. She’s passionate about helping leaders align their purpose with their business through strategy, delegation, and soul-led leadership.

Follow Christi at www.christihowes.com or on Instagram @christihowes.

Christi Howes

Christi Howes is a multi-industry entrepreneur, speaker, author, and founder of a 7-figure childcare business and an international Virtual Assistant agency. With over 30 years of experience on stage, event prep for thousands of attendees, and 15+ years building businesses while homeschooling and traveling with her family, Christi teaches faith-driven women how to build systems that create freedom—not burnout. She’s passionate about helping leaders align their purpose with their business through strategy, delegation, and soul-led leadership. Follow Christi at www.christihowes.com or on Instagram @christihowes.

Back to Blog